Home » News » Grocery Exchange, Kiwi | Here it is most expensive to catch a cold

Grocery Exchange, Kiwi | Here it is most expensive to catch a cold


It is now high season for both colds and coronavirus. And it is sniffed and raked in every nook and cranny of the country. But there are always a number of soothing products that you can not do without when you are feverishly lying in bed.

The online newspaper has therefore checked where it is cheapest to buy painkillers, throat lozenges, vitamins and nasal sprays. A shopping cart consisting of 26 items was price checked at the four low-price chains Oda, Kiwi, Rema 1000 and Extra.

Read the whole test further down in the case.

The differences become apparent

Our price test shows that there is up to five kroner price difference on classic painkillers like Panodil, and almost three kroner for Docs Neck Lenses. A price increase of up to 21 percent at most.

– They can not cope with keeping the same price for everything. When Nettavisen runs with theme tests, and checks unusual products, the differences become apparent.

Rune Nikolaisen says in Gjerrigknark.com to Nettavisen.

Oda is the loser of the test, and is seven kroner and fifty øre more expensive than the test winner, Extra. Rema 1000 comes in second to last place, and Kiwi comes in second place.

Nikolaisen says that he does not get to repeat his mantra enough times that grocery customers always must compare prices.

When it comes to the price difference on Panodil, where all chains charge five kroner more than Rema 1000 for identical product, he believes that these are typical goods that are difficult to compare.

– Medicines such as painkillers are behind the counter or must be purchased at a vending machine. Therefore, it is not so easy for the consumer to either follow, or compare the price of these products, he says.

– How would you comment that the classic Docs Neck Lenses are three kroner more expensive at Oda and Rema 1000?

– Docs Neck Lenses are a classic item that is placed at the checkout, which you often just grab, without thinking about price, he says, and emphasizes:

– None of the chains give at the doors, and we can not trust that they are the cheapest even if the grocery chains claim it.

Nikolaisen believes that the test’s loser Oda, which has recently entered the low-price market, must work a little harder to keep up with the low-price segment.

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Therefore, the grocery chains have a 10 kroner market at the same time

Running campaign

Oda’s commercial director, Tor Erik Aag, believes this is a simple explanation for why Oda is losing the price test.

– We are more expensive on Docs Neck Lenses because we run a campaign for five for four a day. We cannot change the price in the middle of a promotional period. It would be a hoax, he says.

Aag emphasizes that Oda has a price guarantee against Rema 1000, which means that customers will always receive the same price as with Rema 1000.

However, the online newspaper’s previous tests have shown that Oda does not come out the same on the final sum as Rema 1000. Aag will not agree that customers can not trust their price guarantee.

– If it turns out that we are more expensive than Rema 1000, customers can contact customer service, and we will refund the money, he says.

– Are there many who have done it?

– Yes, a number of customers have done so. In those cases where it is relevant, we refund the gap. I would still like to emphasize that we generally have the same prices as Rema 1000.

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Economics professor is surprised

Professor of Economics, Øystein Foros, at the Norwegian School of Management, is surprised by the result in Nettavisen’s price test.

– These are products the chains do not have the main focus on, and which they also do not fear the media will price test. I am therefore surprised at how extremely close they are to each other, he says.

Although Oda loses the prize test, he emphasizes that the test shows a snapshot, and that it varies from day to day.

The online newspaper has previously written that it only takes a few minutes from the time the button in the price department is pressed until the prices in the store change. During periods of high price competition, for example before Christmas, the item may in principle have changed price from the time it is added to the shopping cart until it is paid at checkout.

Foros believes that even though there is a lot of up to five kroner in price difference on identical product, and that the price test shows a double-digit price difference in percentage, the big picture is that the low price chains are relatively similar.

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Believes it is important to win

The economics professor believes it must not take too long that Oda does not keep its promise to be as cheap as Rema 1000.

– It is an obvious downside for Oda to lose Nettavisen’s price test or other price tests. Once they have said that they will be as cheap as Rema 1000, it is important to deliver on it, he says.

– How long can Oda afford to end up behind Rema 1000 in such tests?

– It is difficult to say, but it is important that at some point they deliver on what they promise. If Oda continues to take fourth place among the low-price chains, it will quickly create an impression that they are always a little more expensive, he says, and adds:

– It is not enough for Oda to just adjust down to Rema 1000’s prices, they have to on some products, if they intend to win these tests, sometimes fall behind on some products.

Here you can check where it is cheapest to catch a cold:


Coop Norge’s head of communications, Harald Kristiansen, is pleased to win the test.

– We are now in a cold period. It is therefore extra gratifying for Extra’s customers that we are the cheapest on a caring shopping basket in these cold times, says communications manager at Coop Norway, Harald Kristiansen, and adds:

– Even though we are the cheapest, I hope customers get rid of the worst cold.

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