Genshin Impact is already a phenomenon: it is the biggest Chinese videogame launch ever

It seemed to want to enter the market simply as a kind of clone of The Legend of Zelda: Breath of the Wild, but it is not like that at all: beyond the obvious similarities, as we explained in the review of our Gianluca Arena, Genshin Impact it has its own depth, some appreciable advantages and, despite being free, it never pushes towards microtransactions.

These features are giving it a truly record launch for the Chinese market: according to what was found by Qimai Data is reported from SCMP, in fact, let’s talk about the best launch ever in the world for a Chinese video game. A real turning point for the Dragon market, which has always had a special relationship with the videogame industry, and which has recently seduced audiences from all over the world also with the presentation of the intriguing Black Myth, of which we look forward to discovering more.

The data also reveals that we are talking about the video game that has i second best receipts ever on the App Store in China (also in front of TikTok, which on the domestic market is called Douyin).

Interest, moreover, was high even before the launch: as many as 16 million Chinese players had pre-registered to access the game at the time of its debut, while in the rest of the world there were about 5.3 million – unprecedented numbers.

To achieve this result, miHoYo spared no effort: as stated by Liu Wei, co-founder of the company, he budget game for development and promotion it is around $ 100 million. One way, according to market experts, to demonstrate with conviction that the Chinese market also wants to grow in video games, once and for all.

If you want to play Genshin Impact on your smartphone, you might think about buying one specifically think for video games, like ASUS ROG Phone The Black Shark 3.

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