Although it is intended to compete with creative applications such as Snapchat or TikTok, where it aims Daze It is actually WhatsApp or Telegram messaging. It does so, however, with a twist that, sponsored by young entrepreneurs from Generation Z, accumulates million views in the promotional videos that show how it works.
However, its young CEO, Willem Simons, does not actually have his own generation in the target of the messaging application, but rather the teenagers of a Generation Alpha who, because they do not yet have complete freedom to go out with friends, spend more time on these types of applications to communicate with their circles.
Halfway between school and high school, the idea behind Daze plans to unite the communication of WhatsApp with the creativity of TikTok by allowing the creation of much more dynamic conversations that encourage the expressiveness of its users. Far from being enclosed in speech bubbles, the messages here can be placed in a personalized way, add drawings and interactions, and be adorned with gifs and stickers that make conversations more visually stimulating.
Daze arrives today on iPhone and Android
Launched from November 4th for iPhone y Android, Daze It will be born as a free application that will be monetized through our animated text styles, effect filters and other options designed to take users’ creativity further. With almost 200,000 users queuing to be able to download it in the usual mobile stores, it is a matter of time before the virality of its videos ends up attracting many more.
Image | Freestocks
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