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Galician television sweeps social networks with its ‘Miss Cow 2021’ contest

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The TVG held its traditional contest last night Miss Vaca inside the program outside, in which each of the four provinces of Galicia sends a representative of one of the Galician autochthonous breeds so that the audience can vote for the most beautiful cow. Valera (Pontevedra), Pucha (A Coruña), Nogueira (Ourense) and Teixa (Lugo) were the participants.

Beyond success within the community, the truth is that last night the contest became a small phenomenon of social networks. Users and viewers from all over Spain signed up to comment on this original contest and vote for their favorite cow.

This led to the program becoming one of the most talked about spaces of the night on Twitter, reaching the first position in the national trending topics and the second place in the world ones. It accumulated more than 12,000 comments, resulting in 24,000 total interactions. The golden minute, that is, the most talked about moment, arrived at 12:28 am.

Even great personalities of the networks, like the streamer Ibai Llanos, they were encouraged to comment on the competition. The celebrity, who has 4.7 million followers on Twitter, assured that “I have it clear, I vote Teixa.”

As for traditional audiences, the show was seen at some point by 275,000 viewers in prime time on Galician television. On average, the space achieved a 12.8% screen share and 72,000 spectators, being the second option of its strip, according to Kantar data provided by Dos30’.

Teixa, winner of ‘Miss Cow 2021’

Finally, the winner of the contest was the Galician blond cow Teixa, a native of the town of Corgo and owned by José Antonio Ferreiro. Its owner defined it in the contest as “very noble”. Teixa is four years old and stands out for her poise and her reproductive capacity.

Thanks to this victory the cow has achieved the symbolic 600 euros prize for their livestock. With this victory, moreover, Lugo extends his dominance in the contest, since it has expired in 11 of the 13 editions held.

Teixa won 34% of the audience and beat Varela (Pontevedra) with 27%, Pucha (A Coruña) with 25% and Nogueira (Ourense) with 14% in a very tight fight.

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