Contribute to the long-term global merchandising strategy and roadmap for the defined area of responsibility: Mens Footwear in Football. To enhance the consumer experience both in-store and online and position the strength of the brand consistently around the world. Support the team is building for seasonal financial plans that meet the company’s growth plans across all markets and channels. Implement shared goals and strategies for growth across partners in market, product, design, marketing, digital, strategy and planning functions. Supports end-to-end range plan (global for markets), assortment strategy and go-to-market to achieve growth targets and strong sell-thru. Communicate to adidas an understanding of the consumer, the markets and the business in a way that accelerates what is possible from a product, assortment and distribution perspective.
