Fifty Shades of Gray, actress Dakota Johnson explains why we shouldn’t call vibrators ‘sex toys’

In fact, Dakota Johnson has become a creative and investor for Maude, a company with an elegant eye for design that is creating inclusive products for couples of all genders and ethnicities. The company’s next step appears to be addressing the stigma of sex toys, with Johnson herself telling InStyle that the products the company is creating, including vibrators, are more intimacy “tools” than anything else.

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