Fifty Fifty puts a ‘red light’ on exclusive contract dispute amid favorable reviews in the global market
Unclear future moves, regrettable voices toward ‘K-pop prospects’
As the group FIFTY FIFTY was embroiled in an exclusive contract dispute with the agency, a red light was turned on for their activities. news 1
After all, was there no ‘miracle of small and medium-sized idols’? As the group Fifty Fifty, which quickly emerged with the attention of the global music market, became embroiled in an exclusive contract dispute with their agency, a red light was turned on for their move.
On the 28th, news was reported that all members of Fifty Fifty had filed an application for a temporary injunction to suspend the exclusive contract against their agency, Attract. Fifty Fifty members, who expressed their position through legal representatives, said, “The agency violated the contract and caused the destruction of trust.” The reason for the application for provisional injunction was alleged to be non-fulfillment of the above obligations.
The conflict between Fifty Fifty and the agency Attract surfaced on the 23rd. At the time, the agency suggested legal action, claiming that there was an external force that approached the members and encouraged them to violate the exclusive contract. Since then, the controversy has grown as Attract pointed to Warner Music Korea and a certain outsourcing company as the forces trying to illegally rob the members.
In response, Warner Music Korea immediately refuted, saying, “Attract’s claim is groundless.” Fifty Fifty, who filed a request for injunction against the agency to suspend the validity of the exclusive contract, also drew a line on the suspicion of external influence by emphasizing that “the decision was made independently by the members without any outside intervention.”
While the opinions of Fifty Fifty, who refuted the agency and Fifty Fifty, who strongly insisted on the suspicion of attempting to extort members and sent proof of contents, the truth of this situation is still in the labyrinth. The problem is that the aftermath of their battle for truth took a direct hit on the future of Fifty Fifty. Considering the repercussions Fifty Fifty made in the global market with ‘Cupid’ earlier, this situation that put the brakes on the scheduled cruise is truly regrettable.
Fifty Fifty continued to stand out in the K-pop girl group market by ranking 17th on the US Billboard’s main single chart ‘Hot 100’ and 8th on the UK’s official ‘Single Chart Top 100’ with ‘Cupid’ four months after their debut. come. The achievements achieved by a rookie group with less than a year of debut at a small and medium-sized agency, where all singers are Fifty Fifty, let alone a large agency, suggest the possibility of another ‘miracle of small and medium-sized idols’. have placed great expectations on It was truly a ‘time to row’, but Fifty Fifty was caught in an untimely exclusive contract dispute. As the legal battle with the agency has been foreshadowed in the application for injunction to suspend the validity of the exclusive contract, the smooth sailing of future activities is also difficult to predict, which creates even greater regret.
The members of Fifty Fifty expressed their feelings about this situation, “We are well aware of how important this time is, but we made the decision only to go our way correctly without external pressure from the people around us.” Many people’s attention is still focused on the difficulty of Fifty Fifty, which was expected to leap to global stars. In order to put a green light on their future path, it seems urgent to solve the situation quickly and accurately.
Hyemin Hong Reporter [email protected]
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