Each year Randstad, a global player in human resources services, awards a prize to the best employersaccording to the perception of Italian workers, based on independent research that measures the attractiveness of a company on characteristics such as atmosphere, work-life balance and pay. For the 2022 edition of the Randstad Employer Brand on the podium are Ferrero, Thales Alenia Space and Automobili Lamborghini.
How the investigation was carried out
The study, which takes the name of Employer Brand Research (at this link the complete research), which was implemented by the Dutch agency globally in 31 different countries. In each of these states an independent survey is carried out, ie no companies voluntarily sign up but are selected by Randstad. In total, almost 163,000 respondents and 5,944 companies are involved. In Italy, 6,590 people aged between 18 and 64 were interviewed, divided into students, employed and non-employed and who answered questions relating to the attractiveness of 150 potential employers.
The awarded companies
According to the research, Ferrero is at the top of the preferences as it has the best performance for workplace safety, excellent positioning for the pleasant atmosphere during the course of the profession ee a good balance between private life and work. In second place is Thales Alenia Space (a joint venture between the French aerospace electronics group Thales 67% and Leonardo 33%) for its excellent results on the average of the three parameters. In third position, Automobili Lamborghini (controlled by Audi and owned by the Volkswagen group) obtained the primacy for the possibilities of a career path and among the best in terms of reputation, salaries and benefits, safety in the workplace. Other companies have distinguished themselves: Ferrari the best for the quality of the atmosphere, Eli Lilly for work and private life balance, Amazon for its financial solidity and Accenture for the possibilities of smart working.
Large resignations and smart working
The survey conducted by Randstad also highlights other characteristics that have recently characterized the world of work. in fact, the phenomenon of the “great resignations” has been confirmed: in the second half of 2021 one in ten Italians (11%) has changed company, especially young people under 34 and with a high level of education. An interesting number also concerns 2022, given that 25% said they intend to change jobs within the next six months. After the pandemic, which inevitably influenced the choice of Italians as regards their career path, many lend more pay attention to the possibility of doing your job remotely. 37% of respondents currently operate it, down sharply compared to 50% in 2021. Almost the total of those who practice smart working (96%) intend to continue to do so, even if in hybrid forms depending on the needs of the company, the worker or the team.
After the Covid emergency there is generally a more proactive attitude towards one’s profession. An element that is also highlighted in the importance that Italians attribute to training in the workplace: two out of three (65%) consider it essential and as many as 80% appreciate it than the employer offers the possibility of requalification / improvement of skills, although most employees believe that less than half of the companies (47%) offer sufficient training opportunities. Considering the phenomenon of “Large resignations” which worries companiesa solution could focus on reskilling and upskilling: 72% of Italian workers said they would stay with their employer if they were offered training opportunities.