The Fendt headquarters in Marktoberdorf. Photo: Fendt
The company announces that by 2024 the site will be transformed into a center for dealers, customers and products. Here are the plans for the future.
In 2024, Fendt will set up the Fendt Lodge at the Jackson site in Minnesota (USA) – as a customer center for North America. Fendt currently manufactures Rogator carrier vehicles and tracked tractors as well as other AGCO machines at the Jackson site. In the future, the new lodge is to become the North American destination for customer visits, launch events, dealer meetings, factory tours and events.
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Potential of the Fendt Lodge
The new lodge offers customers, dealers and the team the opportunity to exchange ideas and find suitable solutions for customer needs. This is very important to Fendt, because the company’s focus is on a satisfying customer experience that even exceeds customer expectations. “This build underscores Fendt’s strong commitment to North American farmers and the Jackson site, where Fendt machines roll off the assembly line every day,” explains Joe DiPietro, Vice President of Fendt North America.
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Those are the plans for the customer center
The customer center will be approximately 16,000 square meters and will be a second home for North American farmers. The lodge will feature a history area, state-of-the-art meeting rooms, an in-depth look at the production facility, as well as a coffee bar and shop. Events are planned for customers and dealers alike, as well as public visits.
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About the agricultural company Fendt
Fendt is a Bavarian family business from Marktoberdorf that can look back on successful expansion and rapid growth in North America. Several locations have already been opened in the USA and Canada, which supply farmers with agricultural solutions and agricultural machinery such as tractors, precision planters, combine harvesters and field sprayers. The opening of the Fendt Lodge would fit in perfectly with the company motto ‘Grow Bold’ and would enable even better customer service. “We look forward to welcoming farmers to Fendt Lodge,” says DiPietro.