Designer Tom Ford is chairman of the CFDA fashion association, which runs the organization, and understands his colleagues’ churn and individual appointments. No wonder, since the designer himself was one of the first to put on a show in Los Angeles instead of the Big Apple in 2015. “We’re going to put all American designers on the calendar, regardless of where the collection is located or when the collection was released,” continued Ford. “In recent years, many of our members have chosen to show in Europe, Asia and other major markets . The events of the past year have only made the need for flexibility within the fashion system clearer. “
The cities of New York, Paris, Milan and London, in which the most famous Fashion Weeks are held, are losing up to 600 million dollars in income due to the virtual shows, according to the Bloomberg news service. The luxury hotels in NY were always fully booked during the fashion week, free spaces in the best restaurants were in short supply and the fashion-conscious visitors obediently bought the most exclusive shops empty. Tom Ford is hoping for fashion shows with an audience again in September.
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