“Facebook” the host Marks Zakerbergs announced on Monday that the company plans to launch a number of audio products, including similar to “Clubhouse“style audio chat rooms, as well as a way for users to find and play podcasts,” reports Reuters.
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Facebook’s entry into the audio market has been announced after the relatively sudden popularity of the Clubhouse app, in which billionaires and celebrities, including “Tesla“The manager, Ilona Mask, has come in to chat. However, it should be noted that the number of downloads of the app” Clubhouse “is only available”Apple iOS devices have dropped 70% in March compared to February, when it reached a record high.
Zakerberg said the world’s largest social media network plans to launch several new tools in the coming months, including short-form audio clips called “Soundbites,” as well as ways to create sound effects or improve audio quality. A Facebook blog post said it would begin testing the conversation audio rooms, which will run until the summer. Facebook plans to treat audio content just like photos or videos.
The rapid growth of the old app “Clubhouse” has shown the potential of audio chat services. However, it is unclear whether Clubhouse, which has just completed a new round of C-Series funding worth $ 4 billion, will retain its potential as app downloads decline. Analytics firm Sensor Tower estimates that Clubhouse’s growth fell 72% from about 9.6 million downloads in February to 2.4 million in March.
An app not yet available “Android“is facing competition from several companies working with Clubhouse clones.”Twitteris testing its live audio tool Spaces, as well as introducing new audio tools Discord, LinkedIn, Slack and Spotify Reddit also unveiled its new tool Reddit Talks on Monday.
Facebook, which has long been criticized for handling problematic content in its products, will face new challenges in moderating live and recorded audio content. Facebook said its live audio space will be available in Messenger and the main app. The company also plans to test meeting rooms in groups (“Facebook Groups”), a product that Facebook is vigorously advertised as providing a place for people with common interests, but at the same time it is used to spread misinformation and organize extremist activities.
Zakerberg also said Facebook is working with Spotify on Project Boombox to share and listen to music on the platform.
Facebook revealed that users will be able to transfer donations or gratuities to authors in live audio spaces via Stars. After launching the project, the company plans to offer other forms of monetization, such as one-time purchases or room subscriptions. The company is working to attract more authors, who traditionally receive direct payments from their fans.
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