Recently, Facebook announced a billion dollar fund to pay content creators.
Last week, the social network indicated that it was going to allocate up to $ 1 billion to content creators in 2022 that they publish on their platform.
Faced with this situation, YouTube, TikTok and Snapchat would look forbring the famous and their communities, To generate advertising revenue.
It was in November 2020, when Snapchat u investedn million dollars a day on your top content creators.
Regarding YouTube, since 2007 they generated million ad revenue on the platform.
For its part, Facebook started to pay for popular videos until 2017, and Instagram last year.
Content creators negotiated directly with brands.
Image: AFP
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