Fabio Zahnd’s Marketing Podcast featuring Simon Moser & Michel Schelker

Moser and Schleker are convinced that social media is an indispensable tool for content creators to spread their message. According to the two guests, good content consists of a mixture of originality, entertainment and information content. They emphasize that it is important to find a balance between these elements. The focus should be on meeting the needs and interests of the audience.