Exhibit Video: Potentials of Presentation (Art Histories of the Present #9) (Paperback)

Description

This study provides concrete results for the first time as to how the type of presentation in video art affects the reception and development history of this medium. Since the latent, unpresented state of a video in no way corresponds to the visible end product, the process of exhibiting takes on unusual relevance. Will the same video work be interpreted differently if it is shown in the black box, in the white cube, as a solo presentation or in a video lounge? And why does video, despite forty years of exhibition practice, still represent a challenge for curators and audiences?
50 commented and illustrated case studies from the documenta in 1972 to exhibitions in 2006 illuminate the productive tension between artists, curators and visitors, or between work, presentation and reception. The analyzes of the various staging strategies not only reveal to what extent the perception of the work depends on the respective mode of presentation, but also offer an answer to the central question of whether and when the presentation is a constitutive part of the work of art.