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Eva Koreman: “If 3FM doesn’t find a way up, it might be ready”

Eva Koreman does not rule out the possibility that NPO 3FM will be closed down. “You do not know. If 3FM can’t find the way up, then it will be ready at some point,” she says in the AT5 program The Sultry City. “Unless you say: this is the market share, we embrace this. That you are going to make super alternative radio with a two percent market share, such as BBC Radio 1 or Studio Brussel.”

3FM has been struggling with low listening figures. According to Eva, the demise of the youth channel would have major consequences. “I still strongly believe in 3FM. In what role it fulfills in the radio landscape, also for musicians. The entire live circuit would be a real hole if 3FM no longer existed.”

In the new programming of 3FM, which will start after the summer, Eva can not be found. “I’m now talking to 3FM about what I’m going to do,” Eva says. “I am very good with my broadcaster, the VPRO. Personally I’m going to be fine. I just have to see if some of those plans we have will also take place on 3FM.”

Uncertain time

The past period at 3FM was tough, says Eva. “There is a reorganization going on, which is never fun. Colleagues who are upset. It has been an uncertain time, the past six months. We were also in a creative vacuum, which I found very difficult. You don’t come up with new things if a program has to stop.”

That 3FM after this year want to stop with ‘3voor12 Radio’ puts Eva, who presented the program herself for a number of years. “I think that’s really bad,” she says in the AT5 program.

Photo: Michel Schnater | BNN

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