The country of the European Union is not so high according to the people who shared a smart watch, fitness bracelets, glasses or other clothing. The so-called wearable electronics are on the rise in the Czech Republic. Sales are growing at a double-digit rate, even though the economy has been hit hard by covid. Or mon prv proto.
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One of the reasons for the sale of smart watches is that due to the closed gym and sports, people are working at home or at work. And many of you want to change your performance.
In the Czech Republic, according to Eurostat, 35 percent of the population aged 16 and 74 used such zazen in 2020, which corresponds to 2.8 million people. E-shops are available and offer model boards and brands of these wristwatches.
You show the time, play music on the headphones, first display the application from the wireless of the connected mobile phone, monitor the heart rate, movement, results of sports activities. Some of them can also be called directly, have an ECG, or pay in stores.
Smart watches and smart devices are the most popular in the Czech Republic, Finland and Estonia, hard at first in the European statistics series. The average according to people with wearable electronics is 19 percent in EU countries. The Czech 35 percent, with a 72 percent share, is only Iceland, which is not a member of the EU.
The Czech market, which is the source of this goods, is growing a little faster than the world. According to recently released data from Counterpoint’s global survey (with a headquarters in Hong Kong), the number of smart watches sold in the world last year rose by only 1.5 percent to 85 million. Of these, up to 40 percent are on the Apple Watch logo. In the second place there is a smart watch from Samsung with a decimal point.
As far as Europe is concerned, at first Eurostat does not say what is the reason for the damage and loss in individual countries. The purchasing power of the population can be an important factor. And from this point of view, it seems that even on that table they are not bad at all. Trinity Bank chief economist Luk Kovanda reminds us that the least smart watches in the EU are used by poor nations such as Czechs, Romanians and Cypriots.
The main reason is the first fact that the population in these countries simply cannot afford equipment and gadgets, and due to a generally weak purchase as in Romania or due to the so-called economic crisis, time has passed as in Greece and Cyprus, Kovanda told Lidovky.cz.
no cheap characters
The use of wristbands does not have to be a return on investment. Garmin or Samsung brands in the cheapest versions on price tags from five to six thousand, Apple Watch from six and ten thousand crowns. In the store menu, you will also find a smart watch for more than double.
There is also a large offer in prices between two and three thousand, and cheap fitness bracelets such as Xiaomi, Huawei, Honor or Amazfit can be purchased for prices from hundreds of crowns to about one thousand. And the first and cheapest category has been growing the most lately.
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Meziron is growing a number of customers who buy products from the cheapest prices of the category from smaller brands. The average value of the purchase of wearables (wearable electronics) is around three thousand crowns, with Ondej Hnt, the divisional director for the purchase and sale of the largest online retailer Alzu.cz.
According to him, last year there was no sharp decline in interest in these products. The market continues to grow, albeit at a slower pace. While the average msn meziron nrst was in 2019 by 70 and 80 percent, in 2020 it was around 30 percent, according to a representative of Alza.
The competitors also praise the sales. Wearable electronics have grown in our country and the mezzanine is still growing at a breath of hundreds of percent. Not only did the fitness centers, swimming pools or sports be closed for a long time, but so that the home became, among other things, a gym and the people threw themselves on long walks or bh. We are interested in how many steps we take during the day, how the heart rate moves during the day or how many calories we have met, talk to Mall.cz Pavla Hobkov.
A luxury classic with dr
Classic watches do not change the heart rate or calorie spill for their owners, but their position on the market is still unbearable. Specific and current data on sales are not available, but according to the Czech statistical series, sales in our category of watches, clocks and jewelery increased between 5.7 and CZK 8 billion to CZK 8.3 billion in the category of watches, clocks and jewelery. He did not publish data for 2019 and 2020 ad jet.
The business dimension still reaches the production and export of Czech hours, even though the corona crisis has noticed a significant impact on traditional business. According to the Federation of the Swiss Watch Industry, the export of watch powers last year fell from the value of 21.7 billion francs in 2019 to almost 17 billion (roughly 400.5 billion crowns).
Eva Hlinovsk, head editor of the Esprit magazine in Lidové noviny, reminds that even the trend of smart watches cannot be avoided even by the manufacturers of these luxury classics. Although the Greek characters made by a traditional mechanical watch agree that a smart watch is a completely different segment and a mechanical watch (basically a small artist, let’s talk about the luxury ones) doesn’t have to be pushed out, just don’t want to keep the oven new and young. customers escape.
And so smart watches in the production of characters such as Montblanc, Hublot or TAG Heuer, but also Louis Vuitton.
I think that they are just a practical nation, just as they dress in outdoor jackets and shoes, nose backpacks instead of bags and handbags, so they just have a watch and watch that brings them something extra. And you smart um, to Hlinovsk.
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