Merz Aesthetics®The leader of the world’s leading beauty innovations Stay with all confidence in you has announced the launch Lee Min Ho, Kim Ha Neul and Jeon So Min South Korea’s Best Lead Actor as the first brand ambassador for the Asia-Pacific region for its products Ultherapy®A US Food and Drug Administration (FDA) approved non-surgical lifting device that is safe for the skin. It is designed to be able to treat the skin in a specific way. Ready to help lift and smooth skin naturally.
As Ultherapy® Ambassador Lee Min Ho, Kim Ha Neul and Jeon So MinReady to be part of reinforcing the point of view of exceptional and diverse beauty standards in their own way. They also want to convey the brand message to people to love and accept their uniqueness. Foster a feeling of confidence in appearing both in social media and in the surrounding society.
next to Lorenzo Xiao Merz Aesthetics® Asia Pacific Regional President spoke about the collaboration with famous South Korean stars Lee Min Ho, Kim Ha Neul and Jeon So Min. “No one understands the pressure to change their appearance to meet beauty standards better than celebrities. It’s not easy for them to trust their own image. and able to embrace their identity amidst the spotlight that always shines. We hope their stories will inspire people in the Asia Pacific region to find more love and pride in who they are.”
Mr. Lawrence Xiao said that Ultherapy® is another innovative non-surgical skin lifting option. It comes with technology that sends heat energy deep into the skin to stimulate collagen and elastin production. As a result, the skin slows down from sagging. In order to offer people a clearer understanding of the process and unique results of Ultherapy® treatments, the See My Skin, Lift My Way campaign intends to convey the concept of Ultherapy® and encourage people to unlock their true skin with confidence and good-looking.
Drive good looking, confident, frameless.
at the event See my skin, lift my way Merz Aesthetics® aims to empower people across the Asia Pacific region to trust and love their skin. Merz Aesthetics Serendipity Journey™ Confidence Beyond the Frame – Look confident without a frame. Pushing people away from the pressures of beauty standards below society’s ideals. to start a new journey Develop the best version of yourself.
In 2022, Merz Aesthetics® released a survey on “The Influence of Social Media on Consumer Confidence in Asia Pacific” interviewed over 4,000 consumers and over 380 beauticians in Australia, Hong Kong, Indonesia, Philippines, Singapore, South Korea, Taiwan and Thailand. in flawless form on social media. has led to unrealistic standards of beauty. And it significantly affects people’s self-perception and overall confidence.
• 80% of respondents believe that perfecting their photos on social media leads to exaggerated beauty standards, yet 82% of respondents still post their photos on social media.
• 56% of respondents are not confident enough to post a photo of themselves on social media.
• 73% of respondents were concerned that others would feel bad about seeing their faceless, unfiltered photos.
• 93% of respondents thought that having a cosmetic procedure would help them feel more confident.
• On average, each survey participant spent 20 minutes editing a photo before uploading it to social media.
“The popularity of filters and photo enhancement tools on social media has led to an exaggerated standard of beauty. While the doctor believes that the popularity of cosmetic procedures The goal is not only to achieve perfection or change the appearance. but it also helps elevate confidence from within to external beauty. Dr. Arunee Thongakarniroj, MDadded lead beautician
“Even though social media affects confidence We still believe that every person is beautiful in their own way. and have confidence in your uniqueness Unlock a beautiful, confident, bezel-free look. Through our partnerships with trusted, global brands like Merz Aesthetics®, we’re here to challenge the unrealistic beauty standards prevailing on social media. And join us in building people’s confidence in the Asia-Pacific region,” Xiao concluded.
