The American gaming company Electronic Arts, which also has hundreds of employees in Romania, buys a mobile game studio for $ 1.4 billion in cash.
The studio bought by EA is Playdemic, located in the portfolio of the American entertainment conglomerate WarnerMedia.
Playdemic is best known for its Golf Clash game. Its employees will thus be included in the mobile division of Electronic Arts.
This is EA’s third super-acquisition in the gaming market in less than a year. In December 2020, the Americans bought the British studio Codemasters, for $ 1.2 billion, and in 2021 they bought Glu Mobile (USA), for $ 2.1 billion.
EA is one of the largest video game manufacturers in the world. In 2020, it had revenues of $ 5.5 billion.
Founded in 1982 in San Mateo, California, by American entrepreneur Trip Hawkins, Electronic Arts este cunoscută pentru jocuri ca Medal Of Honor, FIFA Football, Battlefield, Need for Speed, Fight Night, NBA Live, Tiger Woods PGA Tour, NASCAR, Mass Effect, Burnout 3: Takedown.
Into the Romania, Electronic Arts has been present since 2005. In 2020, his company in Bucharest (photo) obtained revenues of almost 240 million lei and profit of 13.8 million lei, with 530 employees, according to official data from the Ministry of Finance.
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