The containment benefited Léo Saint Charles. First, he shaved his head, just to change his look, to go “on something else”. But the Serémangeois, almost 18 years old, mainly took advantage of this forced confinement to accelerate his project, the launch of a first single. Recorded in the theater of his dreams: between the four walls of his room. Alone in front of his home studio.
Alone, this graduate student in science and technology in management and management who should continue with a BTS communication next year, is never really. His friends number in the thousands, but most of these relationships remain virtual. It is his “small community” that he dreams of expanding by multiplying the videos since he got a taste for social networks, the excitement they arouse and the windows they open on notoriety.
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“You have to be mentally strong”
“I was 9 years old when I posted my first cover (cover).” He had little more when he filmed himself on his phone and threw himself on the canvas. His niche? Lifestyle, or the art of living. In his publications, Leo talks about “fashion, shopping, concerts, school, current affairs”. “I’m telling my life,” smiles the young man, lilac pants and thin metallic glasses placed on his nose. “The goal is that people can identify with me, assume themselves as they are. “
The approach is imbued with lightness, if not candor, but it exposes it to permanent criticism. “Inevitably, bounces her cousin Célia, who shares her class at the Lycée Saint-Exupéry, in Fameck. Its offbeat look contrasts with that of others. He always has a small necklace, dares the colors or, on the contrary, is rather in a dark fashion with his boots … It disturbs some. A self-assertive boy who does not have the same interests as the others is scary. But you have to be mentally strong. “
“I’m playing it,” assures the interested party, who willingly replies with “ask” on the networks, live question-and-answer that is popular with many youtubers.
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“Bilal Hassani? See you in Paris “
Leo was built through his idols: the singer Tal – “She saw me grow up and told me that my single was top” -, Bilal Hassani, whose career, he suggests, echoes the hers, and the former reality TV candidate Nabilla. “We talk a lot about Insta, she likes the effects that I put on my photos. She even asked me to rework photos of her baby. “Fan before, boyfriend now.
The young Seremangeois thus tracks the concerts and dedications of these personalities. How? ‘Or’ What ? “Leo is always happy, he is a ray of sunshine, enthuses Célia. In fact, the artists hang direct. ”
Brands also play the curious. “I have collaborated with a cosmetic and dental whitening brand. Now he also sells sweatshirts, cotton bags and makeup bags flocked with the words of his song.
With his single, available on platforms, Léo reveals himself even more. “Networking is about someone who lives a flirt on social networks, who gets attached. And for whom it goes wrong. I also want to say that we should be wary of this virtual world, which is not reality. “
This world, however, built it and feeds its dreams. Including this acme: “Fill a Zenith one day”.
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