He FC Barcelona announced a new sponsor, in this case in the foreign currency sector, and communicated the union with EBC Financial Group (EBC). A collaboration that will last three and a half years and entails the designation of the financial brand as Official Partner of FC Barcelona in Foreign Currencies, with coverage that extends to regions such as APAC, LATAM, the Middle East and Africa.
Under this exclusive agreement, EBC is granted the unique privilege to engage in specialized business activities within the field of foreign exchange. The partnership covers a range of services including foreign exchange trading, trading, brokerage (including CFDs) and advisory services. It is also an incomparable opportunity to bring FC Barcelona closer to its social mass in these regions, hand in hand with its global expansion strategy to grow and continue leading the industry by exploring the most appropriate collaborations in different sectors.
Juli Guiu, vice president of the Marketing Area of FC Barcelona, assured that “this collaboration coincides with the global expansion plan of FC Barcelona in recent years and I am sure that it will help the Club to generate many opportunities in the financial sector in these three years and a half with the hand of EBC Financial Group. With the commercial potential of the Asia Pacific area, as well as in the growing economies of South and Central America, Mexico, Africa and the Middle East, we are excited about the idea of creating more connections with brands, partners, followers and culés in these regions”.
For his part, Samuel Hertz, APC Director of Operations at EBC Financial Group, commented that “although EBC is only four years old, we have only grown because we demand the best from ourselves and the industry. We have delved into the history of FC Barcelona, learning from its culture of talent where the experienced guide the new and the new inspire the younger, creating a culture of growth and excellence. This agreement is not just a partnership; it is a shared journey towards greatness, which embodies a culture where success is not just winning but promoting values, fostering talent and contributing positively to society. We are inspired by Barça’s way of doing things, its culture where veterans nurture newcomers, transmitting to them wisdom and passion. Our choice of FC Barcelona as a partner is deliberate and profound; it is about learning from the best and incorporating their spirit of teamwork, respect and ambition into our DNA.”
