E-Commerce Platforms Under Scrutiny for Manipulating Prices Amid National Subsidy Policies
Table of Contents
In early January 2025, the National Progress and Reform Commission and the ministry of Finance announced an expansion of the “two new” policies, aimed at boosting consumption through large-scale equipment updates and trade-in programs for consumer goods. however, recent investigations have revealed that some e-commerce platforms are exploiting these subsidies, raising concerns about the integrity of the policy’s implementation.
The ”Two New” Policies and Their Intentions
The “two new” policies were designed to stimulate economic growth by encouraging consumers to upgrade their equipment and purchase new goods. Businesses found violating price regulations, such as failing to honor price commitments or engaging in “increasing prices first and than discounting,” face immediate disqualification from subsidy programs and the recovery of state funds. Despite these measures, reports indicate that some platforms are circumventing the rules, leaving consumers shortchanged.
Price Manipulation on E-Commerce Platforms
A media inquiry uncovered alarming practices on certain e-commerce platforms. For instance, a consumer purchasing a three-piece kindergarten quilt set from a “self-operated flagship store” found that the product was “14.57 yuan more expensive with state subsidies” than without.Similarly, the price of a camera participating in the national subsidy programme surged by 18.52% in just four days. Some consumers even reported that “some products will have their prices adjusted multiple times a day.”
While price fluctuations can be influenced by various factors, the short-term spikes observed in these cases suggest deliberate manipulation. This not only undermines consumer trust but also contradicts the policy’s goal of making goods more affordable.
The Broader Implications
The manipulation of prices under the guise of subsidies has far-reaching consequences.It not only deprives consumers of the intended benefits but also weakens the policy’s ability to stimulate consumption. Moreover,such practices damage the credibility of state subsidy programs and raise questions about the enforcement mechanisms in place.
To address these issues, experts recommend strengthening price protection mechanisms and leveraging big data technologies to monitor price changes dynamically. Early warnings for “abnormal” price adjustments could help safeguard consumer interests. Additionally, increasing the penalties for subsidy fraud, including disqualification and legal action, could deter malicious practices.
A Call for accountability
The national subsidy policy is not just a boon for consumers; it also presents a meaningful opportunity for businesses. For example, ahead of the new subsidy round, many mobile phone retailers reduced prices to below 6,000 yuan to qualify for the program, demonstrating the high expectations surrounding these initiatives.
Platforms and merchants must prioritize transparency and compliance to ensure the policy’s success. By doing so, they can foster a win-win scenario where both consumers and businesses benefit.
Key Takeaways
| Issue | Impact | Proposed Solution |
|————————————|—————————————————————————-|————————————————————————————–|
| Price manipulation on e-commerce platforms | Consumers pay more despite subsidies; undermines policy credibility | Strengthen price protection mechanisms; use big data for dynamic monitoring |
| Lack of enforcement | Subsidy funds misappropriated; policy goals not achieved | Increase penalties for fraud; disqualify violators and pursue legal action |
| Consumer distrust | Reduced participation in subsidy programs; weakened economic stimulus | Improve transparency; issue early warnings for price anomalies |
The national subsidy policy must remain a tool for genuine consumer benefit, not a profit-making scheme for unscrupulous platforms and merchants. As the government continues to refine its approach, the onus is on all stakeholders to uphold the integrity of these initiatives.
(Source of article: Beijing news)
E-Commerce Platforms Under Scrutiny for manipulating Prices Amid National Subsidy Policies
in early January 2025,the National Progress and Reform Commission and the ministry of Finance announced an expansion of the “two new” policies,aimed at boosting consumption through large-scale equipment updates and trade-in programs for consumer goods. However, recent investigations have revealed that some e-commerce platforms are exploiting these subsidies, raising concerns about the integrity of the policy’s implementation. To shed light on this issue, we sat down with Dr. Li Wei, an expert in consumer economics and subsidy policies, to discuss the implications and potential solutions.
The “Two New” Policies and Their Intentions
Senior Editor: Dr. Li, can you start by explaining the goals of the “two new” policies and how they were intended to benefit consumers?
Dr. Li Wei: Certainly. the “two new” policies were designed to stimulate economic growth by encouraging consumers to upgrade their equipment and purchase new goods. The idea was to make these products more affordable through state subsidies, thereby boosting consumption and supporting businesses. Though,as we’ve seen,some e-commerce platforms have found ways to manipulate prices,undermining the policy’s goals.
Price Manipulation on E-Commerce Platforms
Senior Editor: Recent reports have highlighted instances where products were more expensive with subsidies than without. How widespread is this issue, and what are the implications for consumers?
Dr. Li Wei: The issue is more widespread than many realize. Such as, a consumer purchasing a three-piece kindergarten quilt set from a “self-operated flagship store” found that the product was 14.57 yuan more expensive with state subsidies than without. similarly, the price of a camera participating in the national subsidy program surged by 18.52% in just four days. These short-term spikes suggest purposeful manipulation, which not only undermines consumer trust but also contradicts the policy’s goal of making goods more affordable.
The Broader Implications
Senior Editor: What are the broader implications of this price manipulation for the economy and consumer trust?
Dr. Li Wei: The manipulation of prices under the guise of subsidies has far-reaching consequences. It not only deprives consumers of the intended benefits but also weakens the policy’s ability to stimulate consumption. Moreover, such practices damage the credibility of state subsidy programs and raise questions about the enforcement mechanisms in place. If consumers lose trust in these programs, participation will decline, and the economic stimulus intended by the policies will be substantially weakened.
proposed Solutions
Senior Editor: What measures do you recommend to address these issues and ensure the integrity of the subsidy programs?
Dr. Li Wei: To address these issues, we need to strengthen price protection mechanisms and leverage big data technologies to monitor price changes dynamically. Early warnings for “abnormal” price adjustments could help safeguard consumer interests. Additionally, increasing the penalties for subsidy fraud, including disqualification and legal action, could deter malicious practices. Transparency and compliance must be prioritized by platforms and merchants to ensure the policy’s success.
A Call for Accountability
Senior Editor: what message would you like to send to platforms and merchants participating in these subsidy programs?
Dr. Li Wei: The national subsidy policy is not just a boon for consumers; it also presents a meaningful possibility for businesses. Platforms and merchants must prioritize transparency and compliance to ensure the policy’s success. By doing so, they can foster a win-win scenario where both consumers and businesses benefit.The onus is on all stakeholders to uphold the integrity of these initiatives and ensure they remain a tool for genuine consumer benefit, not a profit-making scheme for unscrupulous platforms and merchants.
Key Takeaways
Issue | Impact | Proposed Solution |
---|---|---|
Price manipulation on e-commerce platforms | Consumers pay more despite subsidies; undermines policy credibility | Strengthen price protection mechanisms; use big data for dynamic monitoring |
Lack of enforcement | Subsidy funds misappropriated; policy goals not achieved | Increase penalties for fraud; disqualify violators and pursue legal action |
Consumer distrust | Reduced participation in subsidy programs; weakened economic stimulus | Improve transparency; issue early warnings for price anomalies |
The national subsidy policy must remain a tool for genuine consumer benefit, not a profit-making scheme for unscrupulous platforms and merchants. As the government continues to refine its approach, the onus is on all stakeholders to uphold the integrity of these initiatives.
(Source of article: Beijing news)