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Dzengi.com: The Rebranding and Advantages of Investing in Crypto Assets in Belarus

In November 2022, the Belarusian crypto exchange Currency.com changed its name to Dzengi.comleaving a recognizable user interface and access to trading tokenized assets.

We spoke with Valery Usenko, manager of the private capital department at Dzengi.com, about the rebranding and why Belarusian users should invest in crypto assets on this platform.

ForkLog: The name Currency.com is aimed at a wide audience, but you chose the more regional and difficult to remember Dzengi.com. What was the reason for the rebranding?

Valery Usenko: We chose a brighter name. This is due to the positioning of our company, as well as a change in the organizational and legal form from LLC to CJSC.

ForkLog: Will changing the legal form somehow affect clients?

Valery: No, for them everything is the same: Dzengi.com is still the same safe and high-tech platform.

ForkLog: Perhaps the rebranding is related to changes in the regulation of cryptocurrencies in Belarus?

Valery: No, it has nothing to do with regulating the cryptocurrency market. We continue to work in a legal field in full compliance with the legislation of the Republic of Belarus.

ForkLog: What is the situation with regulation now?

Valery: Transactions with cryptocurrencies and tokenized assets are still fully legalized in Belarus. Here, in the first of the post-Soviet countries, the advantage of the digital economy was understood.

From the latest regulatory news: tax benefits for transactions with tokens have been extended until 2025. The rate remained at the same level – 0%.

ForkLog: Who does Dzengi.com serve today? What markets are you targeting?

Valery: Our goal is to provide high-quality services to residents of Belarus. However, at the final stage of rebranding, we began to consider other markets where we can work legally.

ForkLog: What countries are you considering?

Valery: We will announce separately about business expansion to new regions.

ForkLog: You place a lot of emphasis on following regulations. Why is this so important?

Valery: A citizen of Belarus has a better chance of protecting his rights if the company is registered in his jurisdiction rather than in an offshore zone. The same is true for quality technical support.

For example, our specialists provide personal online consultations for clients. They provide users with knowledge for successful trading, including information on creating an investment portfolio, minimizing risks, placing orders and much more.

ForkLog: But this is not the only reason to use the services of your platform?

Valery: Of course not. We have entered into partnerships with Paritet, MTbank and BNB Bank banks, so Dzengi.com clients can replenish accounts without commission and withdraw funds with a fixed commission of $8. At the same time, the bank statements will indicate the transparent and legal purpose of the payment: “For completed transactions with digital signs (tokens).”

Another distinctive feature of our platform is the ability to invest in traditional markets through tokenized assets. Their quotes are tied to similar physical assets with split-second accuracy, but through tokenization, the investor can save on commissions and related payments.

Tokenized shares are available to users, for example Apple, Nvidia and Teslaindexes like S&P 500currency pairs and commodities such as gold, silver and natural gas.

In addition, our exchange allows you to hedge risks using different asset classes, which is very important for wealthy clients.

ForkLog: Who is currently trading on Dzengi.com?

Valery: Users can be divided into three groups depending on the main operations on the platform: exchange, trading or long-term investing.

The exchange is chosen by clients who need to transfer digital assets into hard currency – US dollar, euro or Belarusian ruble. The client provides us with the sources of origin of the cryptocurrency and makes the conversion, after which the funds can be withdrawn to a bank account or card.

Trading is interesting for those who want to make money on market volatility. We offer such clients consultations with risk management specialists.

Finally, long-term investing is most often of interest to wealthy clients who want to invest in various types of assets, including cryptocurrencies. They store part of their assets on a crypto exchange, the rest in cold wallets.

ForkLog: Do users who are faced with blocking on other trading platforms contact you? What advice can you give them?

Valery: Clients do not ask for help, but sometimes they share such stories.

We definitely recommend not giving up and trying to get your funds back. However, there is only one conclusion from such situations – it is better to invest in cryptocurrencies and tokenized assets on a regulated crypto platform with a clear and transparent jurisdiction.

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2023-10-13 13:20:41
#Currency.com #rebranded #interview #ForkLog

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