Source title: Beijing tourism revenue of 6.54 billion yuan during the national holiday, citizens can not wait to enjoy the beautiful scenery
During this year’s national holiday, Beijing’s cultural tourism market is generally safe, stable and orderly and exhibits the characteristics of a richer market offer and more diverse cultural tourism consumption. From October 1st to 7th, Beijing received a total of 6.893 million tourists, with a total tourism turnover of 6.54 billion yuan.
The red theme is popular with tourists
The 20th National Congress of the Chinese Communist Party is about to be held. During the National Day, the red themed tour intensified significantly. Attending the national flag raising ceremony, visiting the red themed exhibition and visiting the red tourist attractions have become important activities for citizens and tourists to travel on vacation. On 1 October, nearly 220,000 people attended the flag-raising ceremony in Tiananmen Square, a record. From 1 to 3 October, the “Red Fragrant Hills in My Eyes – In-depth Tour” activity led many tourists to learn more about red history at Shuangqing Villa in Fragrant Hills Park.
At the Xiangshan Revolutionary Memorial Hall, nearly 10,000 citizens and tourists relived the story of “going to Beijing to take the test”; at the Chinese Communist Party Memorial Hall of the Early Revolutionary Activities in Beijing, young people became the main visitors; the Chinese People’s War of Resistance Remembrance Hall against Japanese Aggression also received more than 30,000 people during the national holiday visit. Expert analysis shows that the vigorous development of red tourism is the result of the combined effect of multiple factors such as product supply, market demand and political support.
Rural tourism is more important for cultivating internal skills
From 1 to 7 October, Beijing Rural Tours received a total of 3,983 million tourists, with a year-over-year increase of 4.4%; operating profit was 604.807 million yuan, a year-over-year increase of 12.1% and doubled from 2020 on a comparable basis. The top three tourist receptions are: Yanqing district 1.26 million times the person, Miyun district 1.152 million times the person, Huairou district 889,000 times the person. On the outskirts of Beijing, cycling and green aerobic hiking have become new hotspots.
On the occasion of the national holiday, compared to the accommodation and reception facilities of urban areas, the more open and open single-family country houses and the country boutiques in the courtyard have become important places for rural tourism, some qualified to support the bicycle at the open, holidays, choice of leisure and scenic spots. Quaint mountain villages and cities backed by lines are most popular.
Many guests who were only staying one night are gradually upgrading to two or three nights. Everyone is more inclined to stay down and down, waiting to enjoy the beautiful scenery calmly and in an engaging way.
A variety of cultural activities
During the national holiday, we created a cultural business card “Watching Beijing in a great drama”. Under the premise of rigorously implementing epidemic prevention and control measures, the city held a total of 1,258 offline shows, with an audience of 274,000 and box office revenues of 42.467 million yuan, a year-on-year increase of 30.2 million respectively. percent%, 17.1%, 9.5%. Chinese traditional opera performances attract fans at Mei Lanfang Grand Theater, Chang’an Grand Theater, and Jixiang Grand Theater for consumption. Dramas, children’s shows and musicals staged in the small theater have become “good places” for young parents and theater enthusiasts.
The city organized and carried out 1,654 mass cultural activities in 662 voices, involving 5.78 million citizens, allowing citizens to experience a holiday “with a cultural flavor”.
During this year’s national holiday, Beijing’s cultural tourism market is generally safe, stable and orderly and exhibits the characteristics of a richer market offer and more diverse cultural tourism consumption. From 1 to 7 October, Beijing received a total of 6,893 million tourists, with a total tourism turnover of 6.54 billion yuan.
The red theme is popular with tourists
The 20th National Congress of the Chinese Communist Party is about to be held. During the National Day, the red themed tour intensified significantly. Attending the national flag raising ceremony, visiting the red themed exhibition and visiting the red tourist attractions have become important activities for citizens and tourists to travel on vacation. On 1 October, nearly 220,000 people attended the flag-raising ceremony in Tiananmen Square, a record. From October 1 to 3, the “Red Fragrant Mountain in My Eyes – In-depth Tour” activity led many tourists to learn more about the red history at Shuangqing Villa in Fragrant Mountain Park.
At the Xiangshan Revolutionary Memorial Hall, nearly 10,000 citizens and tourists relived the story of “going to Beijing to take the test”; at the Chinese Communist Party Memorial Hall of the Early Revolutionary Activities in Beijing, young people became the main visitors; the Chinese People’s War of Resistance Remembrance Hall against Japanese Aggression also received more than 30,000 people during the national holiday visit. Expert analysis shows that the vigorous development of red tourism is the result of the combined effect of multiple factors such as product supply, market demand and political support.
Rural tourism is more important for cultivating internal skills
From 1 to 7 October, Beijing Rural Tours received a total of 3,983 million tourists, with a year-over-year increase of 4.4%; operating profit was 604.807 million yuan, a year-over-year increase of 12.1% and doubled from 2020 on a comparable basis. The top three tourist receptions are: Yanqing district 1.26 million times the person, Miyun district 1.152 million times the person, Huairou district 889,000 times the person. On the outskirts of Beijing, cycling and green aerobic hiking have become new hotspots.
On the occasion of the national holiday, compared to the accommodation and reception facilities of urban areas, the more open and open single-family country houses and the country boutiques in the courtyard have become important places for rural tourism, some qualified to support the bicycle at the open, holidays, choice of leisure and scenic spots. Quaint mountain villages and cities backed by lines are most popular.
Many guests who were only staying one night are gradually upgrading to two or three nights. Everyone is more inclined to stay down and down, waiting to enjoy the beautiful scenery calmly and in an engaging way.
A variety of cultural activities
During the national holiday, we created a cultural business card “Watching Beijing in a great drama”. Under the premise of strictly implementing epidemic prevention and control measures, the city held a total of 1,258 offline shows, with an audience of 274,000 and box office revenues of 42.467 million yuan, a year-on-year increase of 30.2 million respectively. percent%, 17.1%, 9.5%. Chinese traditional opera performances attract fans at Mei Lanfang Grand Theater, Chang’an Grand Theater, and Jixiang Grand Theater for consumption. Dramas, children’s shows and musicals staged in the small theater have become “good places” for young parents and theater buffs.
The city organized and carried out 1,654 mass cultural activities in 662 voices, involving 5.78 million citizens, allowing citizens to experience a holiday “with a cultural flavor”.
