Dubai: Dubai Jewelery Group (DJG), the region’s respected trading house for the jewelery industry, has announced the successful conclusion of its spectacular Dubai Shopping Festival (DSF) campaign. Dedicated to providing consumers with a rich shopping experience during the festive season, DJG awarded a total of 25 kg of gold to 300 winners during the 38-day campaign.
During the campaign, from December 8, 2023 to January 14, 2024, customers have a golden opportunity to participate in this remarkable streak by spending a minimum of AED 500 on gold, diamond or pearl jewelery from any of the 275 participating outlets.
“We are overwhelmed with the overwhelming response to our DSF campaign this year. The Dubai Shopping Festival is a time of celebration and joy and we are delighted to add to the excitement of the festival by gifting 25 kg of gold to our esteemed customers. The success of this campaign is a testament to the vibrant and dynamic jewelery industry in Dubai, and we wish our customers even more happiness in the future.” It motivates us to continue to deliver excitement.” Commenting on the conclusion of the DSF campaign, Laila Suhail, Board Member and Marketing Chairperson, Dubai Jewelery Group (DJG).
Dubai Jewelery Group’s campaign featured a series of prize draws ranging from a quarter kilo to 10 grams of gold. This year, an attractive digital lottery scheme was also introduced, which increased the chances of the participants to win. Visit the website for more information on upcoming campaigns, draw dates and venues.
About Dubai Jewelery Group
The Dubai Jewelery Group (DGJG) is the trade association for the Dubai gold industry. The association has more than 400 members including jewellers, gold jewelery manufacturers and wholesalers and retailers. Since its inception in 1996 with the first Dubai Shopping Festival, DJG has been committed to sustaining and enhancing Dubai’s reputation as the City of Gold and its status as the world’s jewelery store. The organization is a strong supporter of the Dubai Shopping Festival, working with government institutions and other non-beneficiary activities. Since the first edition of DSF, Dubai Jewelery Group has given away over 1050 kg of gold and several diamond jewelery through promotions over the past 25 years.
Last Updated Jan 19, 2024, 2:54 PM IST
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2024-01-19 09:24:32