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Dr. Martens and Marc Jacobs Collaboration: Rewriting Fashion Rules and Celebrating 10 Years of Jadon Boots

It’s a partnership that spans the ages, but has never been stronger than it is today. Our latest collaboration with the one and only Marc Jacobs, photographed by label-breaking artist Yves Tumor.

DR. MARTENS

Following the success of previous best-selling styles, our collaboration with Marc Jacobs has ushered in a new era. The two brands, whose origins date back to the 1990s, have continuously charged into endless subcultures and social fields, breaking all conventional molds. This attitude and spirit inspired artists back then, and it still shines brightly in musicians like Yves Tumor today.

From the runway to culture, Marc Jacobs is known for rewriting the rules of fashion. Since founding his eponymous brand, he has been tirelessly beating the drum of disruption and individuality. He was also one of the first designers to put Dr. Martens on the catwalk. When he was the creative director of Perry Ellis in 1993, he dressed models in dresses and iconic boots, showing off a bold attitude. Before Marc Jacobs (Marc Jacobs) spoke out, there had never been a look like this on the catwalk. This established his place in fashion history and pushed grunge style to the forefront.

This lifestyle of living your own life without compromise is vividly explained by our latest cooperation model. At the same time, it is also part of the 10th anniversary celebration of Jadon boots. Since its birth in 2013, Jadon has been a symbol of disruption. Design again and again, empowering it again and again.

Dr. Martens and Marc Jacobs have a strong relationship over many collaborations, and the designer paid homage to the Jadon shoe’s heritage without altering anything at all, a timeless design that never needed to be altered. respect. In addition, Marc embellished Jadon boots with charms and souvenirs. These precious symbols and objects are proudly decorated on the boots.

Featuring dual-branded tongues and branding, the boots are part of a limited-edition 10th anniversary reimagining of Jadon boots. It is intended to pay tribute to Martin enthusiasts who have insisted on self-assertion for ten years.

DR. MARTENS

The new Dr. Martens and Marc Jacob collaboration will be launched on the brand’s official mini program mall on September 16, priced at 2,599 yuan.

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