Dongwha Pharmaceutical, hygiene common sense and health habits expressed through pictures

Dongwha Pharmaceutical, Korea’s first pharmaceutical company, has launched a national lifestyle and health campaign.

In order to faithfully practice its founding philosophy of contributing to the health of the nation and society by making good medicine, Dongwha Pharmaceutical launched an advertisement and campaign that emphasized national health.

Dongwha Pharmaceutical ran 17 national lifestyle and health campaign advertisements from June last year to October this year. Although the endemic era has arrived beyond the COVID-19 pandemic, people are still at risk of disease and infection. Accordingly, we launched a national lifestyle health campaign so that people can easily follow it in their daily lives.

The first step was to publicize the World Health Organization’s (WHO) 3 elements of health through a campaign. Afterwards, △1st, 2nd, and 3rd disease prevention (Part 2) △I am in charge of health management (Part 3) △Proper hand washing (Part 4) △Ideal sink (Part 5) △Shower head cleanliness (Part 6) △Proper Using the toilet (Part 7) △ Opening the bathroom door hygienically (Part 8) △ Germs in daily life (Part 9) △ Overcoming winter depression (Part 10) were released.

In this way, 10 advertisements were made until last year, and this year, the national health campaign advertisements included △Sink faucet cleanliness (11 episodes) △Dry skin care in winter (12 episodes) △Airport security checkpoint basket cleanliness (13 episodes) △Do not touch your face with your hands. Avoiding it (Part 14) △Lack of exercise in modern times (Part 15) △Enough sleep, recovery of biological rhythm (Part 16) △Foot health care (Part 17) were released.

This advertisement depicts, through pictures, common sense hygiene that is easy to miss in everyday life, as well as health habits that anyone can easily practice. If you missed the advertisement in the newspaper, you can check it again on Dongwha Pharm’s website.

An official from Dongwha Pharm said, “The National Life Health Campaign advertisement is a social campaign that everyone can sympathize with,” and added, “We are introducing situations and conditions that will help our citizens live healthy lives if they pay a little more attention in real life.”

He then expressed his feelings about receiving the award, saying, “I am grateful once again that Maeil Business Newspaper seems to be supporting these efforts.” He added, “We will continue to carry out campaign advertisements with warm messages that care about the people.”

[성승훈 기자]