| Editorial staff
|
20.08.2024
Growth Consultancy is a strong partner alongside insurers in times of change. Together they focus on customers’ desire for stability and security.
“I want to live today and secure my tomorrow,” is one of Donau Versicherung’s new slogans, which was developed in cooperation with &US. With the help of a new campaign, the two partners want to underline their positioning as a customer-oriented insurance company and counteract the longing for security. This is to be done using wordings such as “I want to secure what we have built up.”
“In times of change, it is crucial to have a reliable partner at your side who not only offers protection, but also guarantees trust and support in all situations,” says Andreas Cieslar, Marketing & Branding Donau Versicherung. &US Managing Partner Helmut Kosa adds: “With our new campaign, we are making Donau’s positioning as the most customer-oriented insurance company tangible. We are creating attention-grabbing theme worlds. In this way, we impressively show how Donau meets the diverse needs of its customers and offers reliable security in all situations.”
The campaign will be played out with an “I want to go to the Danube” on TV, radio, in cinemas, online and OHH opposite the Vienna State Opera.
