After almost five months since his retirement from television, Don Alfonso Espinosa de los Monteros returns to the small screen, but this time in a commercial. He does it for a Nestlé promotion, in a television advertising piece that lasts 30 seconds.
The communicator left television after an uninterrupted career of almost 56 years on television. In fact, in 2014, the Guinness organization certified Don Alfonso’s record as the news presenter with the most years on the air continuously due to his stay, at that time, in the stellar news program Televistazo (Ecuavisa) for 47 years and 83 days.
‘Today I have experienced a very great emotion’: Don Alfonso is honored with a bust at the Ecuavisa Guayaquil facilities
Meanwhile, the Nestlé promotion is valid for one month starting September 7 or while supplies last. With this activity Nestlé Ecuador will reward more than 100,000 Ecuadorian families.
“The New Nestlé Promo” consists of the delivery of $500,000 in prizes that respond to the needs of different consumers nationwide. The mechanism is that by purchasing Nestlé products in the main supermarkets in the country, the consumer immediately receives the prize.
“As Nestlé Ecuador, we are committed to satisfying the needs of our consumers and ‘The New Nestlé Promo’ is a way to express our gratitude to Ecuadorian families. We are also proud to be the first mass consumption brand to work with Mr. Alfonso Espinosa, after his retirement from television,” said Christof Leuenberger, CEO of Nestlé. (YO)
2023-09-14 21:35:06
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