“Do you still need that?” – Ebay starts its Christmas campaign

Variety of articles and lucrative second-hand goods trade – spots show eBay’s diversity

With the advertising videos, Ebay aims to draw attention to the entire spectrum of the marketplace. That the choice fell again on Joko and Paul, justifies the company with itthat they put the advantages of the portal “in the foreground in their unmistakable and honest manner”. Paul Ripke asks his podcast colleague with a flippant “Do you still need that?” About used items that could be used to refinance a fresh game console on Ebay:

Joko Winterscheidt, however, apparently throws himself into a shopping marathon outfit suitable for deep snow. Even if completely free – why leave the cozy sofa when shopping for Christmas? The right dealers are also available on the marketplace, so the message of this clip:

The moderator is dressed more promising in the third advertising film. This shows that new or rare individual items can be discovered on the marketplace, with which the (Christmas) menu could be prepared much more professionally:

The short films were created in collaboration between the McCANN Worldgroup and Joko Winterscheidt’s agency CC15. In addition, other campaign formats for radio, banner advertising, on-site advertising and numerous social media channels were developed, where the brand message is also to be played out in the next two months. Another online video and a radio spot with the duo will be added to Cyber ​​Week.

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