The favorite technology for listening to music while driving is not exactly modern; In fact, it is the same one that our parents and grandparents used to use. Despite the multiple entertainment options available in Android Auto, the majority of users still prefer classic AM and FM radio, a recent study reveals.
The radio: the classic travel companion that never goes out of style
Android Auto projects a simplified version of the mobile screen in the car, adapted for safe use while driving. With this tool, users can enjoy a wide range of entertainment applications, from Spotify and Amazon Music to Deezer and YouTube Music. However, although these applications allow access to music and personalized lists, the Edison Research study shows that the majority still opt for traditional radio, with 46% of users choosing it over streaming and podcast options.
Why is radio still the favorite?
There are several reasons why so many Android Auto users continue to opt for conventional radio instead of streaming music options. Unlike these, the radio does not consume data or affect the phone’s battery. Plus, tuning into a radio station is easy and straightforward, without the need to choose playlists or songs, which eliminates that “burden” of constantly deciding what to listen to. It’s also free, although it includes ads, which is a small price to pay for the convenience and accessibility it offers.
The study figures
The study not only reflects that 46% of Android Auto or Apple CarPlay users prefer the radio, but the trend increases for those who do not have these infotainment systems in their cars, reaching 67%. In these cases, radio far surpasses both streaming and podcasts, which occupy the second and third positions, respectively. This data seems to be a constant, since other studies, such as that of JD Power, indicate that driver satisfaction with technology in cars has decreased in recent years, in part due to the complexity of current systems.
Radio versus new technologies
Despite the decline of cassettes, CDs and even USB ports, the radio continues to maintain a strong position. While physical music storage technologies, classified as “Other” in the study, occupy only 10% among Android Auto users and 8% in cars without this system, the radio shows that its simplicity and accessibility have allowed to survive. Furthermore, in a context where infotainment systems can be overwhelming, the radio remains a relaxing and hassle-free option.
Conclusion: a centuries-old technology that is still valid
Despite the arrival of multiple apps and digital entertainment options, AM and FM radio remains the preferred choice for many drivers. Its ease of use, absence of data consumption and absence of direct cost mean that the radio continues to be the favorite on the road, proving that, although times change, some technologies remain irreplaceable.
