All coronavirus rules would be complied with by both entrepreneurs and customers. “People wear masks and keep their distance,” praised Gumprecht. The store operators would also do everything to ensure the safest possible purchase – from disinfectant dispensers and distance markings on the floor to constant checking of the ten-square-meter requirement by security or electronic counting systems at the entrances.
Mariahilfer Strasse and shopping centers “full”
The head of the division spoke of an “increased” rush, especially in shopping centers and the classic shopping streets: “Mariahilfer Strasse, for example, is full.” But there is still “room for improvement” in smaller shopping streets or in somewhat remote neighborhoods.
The customer frequency in the shops themselves is about the same as last year, said Gumprecht. However, the majority of people spend less time inside the shops than usual. “People have now had three weeks to think about it. They know what they want to buy. ”There are fewer spontaneous purchases.
Discount battles as a “downer”
The Chamber Representative described the discount battles taking place in some retail areas as a “small downer.” One actually appealed to the entrepreneurs to refrain from such. “But unfortunately a few do not adhere to it,” she referred to the furniture trade.
On St. Mary’s Day on duty there is traditionally a big rush. In order to “straighten out” the flow of customers, the social partners agreed to extend the opening times on December 8th, 12th and 19th. The shops may then be open until 7 p.m. instead of the previous 6 p.m.
Billa and Mercury mostly closed on the holiday
The retail group Rewe will close all Billa branches and for the first time most of the Merkur stores on December 8th, the group announced on Friday. The Billa branches have been closed on December 8th for 13 years.
In total, more than 27,000 employees would have “a little break in December”, says Rewe Austria boss Marcel Haraszti. 2020 was an exceptional year in which the employees were particularly challenged and shown tireless commitment.