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Digital Media Downloads and Subscriptions in the UAE: Facts and Figures 2023

The volume of spending on digital media downloads and subscriptions in the country amounted to one billion and 902 million dirhams during the past year, according to the “Digital Emirates 2023… Facts and Figures” report, issued by the Communications and Digital Government Regulatory Authority.

The report showed that video games ranked first in terms of spending with a value of 1.05 billion dirhams, followed by video clips (on demand) with a value of 592.7 million dirhams, then digital publishing with a value of 132.16 million dirhams, and finally digital music with a value of 125.8 million dirhams.

According to the data and figures issued in the report, digital media in the UAE is moving at an upward pace, benefiting from the leading infrastructure of the communications sector in the country, which ranks first in the world in the index of fiber-optic network connectivity to homes, which has facilitated its reaching first place in the world in using the Internet.

Digital media indicators in the UAE reflect the strength of its presence and its growing influence on public opinion, as the report showed that the digital advertising market grew by 12.1% to reach 3.72 billion dirhams in 2022, compared to about 3.319 billion dirhams in 2021. The report confirmed that the UAE has become a A leading global model for digital harmony between the government sector, the private sector, and community members alike.

The report noted the level of digital maturity that characterizes users and service providers in the UAE, which makes it an integrated digital environment ready to make leaps towards greater leadership and excellence.

It is noteworthy that the UAE launched in April last year the National Strategy for the Digital Economy, which aims to double the percentage of the digital economy’s contribution to the gross domestic product from 9.7% in 2022 to 19.4% during the next 10 years, and for the country to become the center of the most prosperous digital economy in the region and the world. .

2023-09-15 22:05:43
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