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Blizzard Entertainment and Danish fashion house Han Kjøbenhavn have unveiled a collaboration that showcased a collection of outfits inspired by the upcoming Diablo 4 game. dark world of Sanctuary. The collection, mostly monochrome, with chrome accents and bright blood red details, is designed to make Hell a “beautiful place”. One red dress features sculptural elements inspired by Diablo 4’s mother of demons, Lilith.
The runway show took place in Milan Fashion Week, in a dark space accentuated with brutal sound to evoke the atmosphere of Diablo 4. Han Kjøbenhavn founder and artistic director Yannick Wikkelse Davidsen said working with Blizzard Entertainment was “one of the most natural collaborative projects” that he ever did.
The gaming and fashion industries have been collaborating quite closely lately, with brands such as Balenciaga and Moncler collaborating with Fortnite to develop player skins. Earlier in 2016, Louis Vuitton featured Final Fantasy XIII protagonist Lightning in an advertising campaign for their Spring/Summer 2016 collection. The clothing line from Blizzard and Han Kjøbenhavn will go on sale as early as 2023, while Diablo 4 is already scheduled for release on June 6, 2023.
