1. Choose the affiliate platform
The easiest way to get in touch with affiliate sites is to use a specialized platform. These platforms have real know-how and an extremely developed network of affiliates to which they can offer their clients’ programs.
The platform will be used to create your campaigns, manage affiliates, offer promotions …
Pour connaître la liste des plateformes d'affiliation, vous pouvez vous rendre sur le site du Collectif des plate-formes d'affiliation (http://www.cpa-france.org). Mais également sur les sites suivants : - Tradedoubler - Effiliation - Amazon - Priceminister
Your application will be considered if you meet the required conditions.
2. Determine the type of remuneration
The affiliate compensation strategy is very important because it must be attractive to affiliates and not too high for it to be profitable for your business.
First, start by looking at other affiliate programs in your industry to give you an idea. Then find the levers to attract affiliates (pay in stages for example).
3. Build an attractive offer
However, choosing a platform is not enough. You also need to build a program that is attractive enough to convince affiliates to relay your campaigns.
You must prepare hypertext links, presentation texts, promotional videos, advertising banners, discount coupons, advertising emails …
4. Monitor the activity of the platforms
Using a platform gives you access to a dashboard to track your transactions and the commissions owed to the various affiliate sites. You can therefore ensure the “tracking” of sales and results. The remuneration may vary depending on the product categories.
L’affilié peut utiliser plusieurs supports pour diffuser les messages (emailing, bannières publicitaires …). Toutes ces actions donnent lieu à l’utilisation de "cookies*" déposés sur l’appareil de l’internaute pour suivre les actions mises en place.
* Cookies are information about the visitor and his journey through the site.
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