In 2024, YouTube Mexico reflected the country’s cultural trends, focusing on sports, pop culture and political events. The platform highlighted the topics most discussed by Mexicans, including relevant videos and creators. At the end of the year, the most viewed content was presented, with an emphasis on sports, native entertainment and the presidential elections.
What was the most viewed on YouTube in 2024?
In 2024, YouTube highlighted several popular trends in its annual report, based on views and user interactions. Among the most relevant topics is the animated series “Amazing Digital Circus”, which became a global phenomenon, especially in Mexico, thanks to its innovative narrative and endearing characters. In addition, sporting events, such as the 2024 Copa América and the 2024 Paris Olympics, dominated searches, reflecting Mexicans’ interest in soccer and international competitions. Lastly, anime and pop culture continued to be significant influences on YouTube trends in Mexico.
In the year 2024, in addition to the previously mentioned events and phenomena, the Paris Olympic Games, the viral phenomenon related to football known as Xavi, the video game EA Sports FC 24, as well as the culture of memes and viral creations that They integrated into everyday conversation.
The most popular song on Shorts this year was “Pedro” by Raffaella Carrá, Jaxomy and Agatino Romero, which went viral with a raccoon. Other songs featured in short videos include “Masha Ultrafunk,” “Dubidubidu Chipi Chipi Chapa Chapa,” and “Pop Like This Pt 2.” In terms of complete songs, “Regalo de Dios” by Julión Álvarez y su Norteño Banda was the most played, followed by “La diabla” by Xavi and collaborations with artists such as Natanael Cano, Luis R Conriquez and Peso Pluma.
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