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David Beckham will collaborate as designer for the Boss line

The trail of David Beckham is filled with successes: be it soccer, charity or vogue. A lot cherished by the general public, gifted with appeal, he’ll quickly debut as a designer for the Boss line. This isn’t the previous champion’s first foray into vogue: he’s President Ambassador of the British Style Council (BFC), with which he promotes and helps British vogue and the artistic industries of the UK. Moreover he collaborated years in the past with Adidas, H & M and Emporio Armani. However it’s the first time that he takes on the position of designer. Maybe additionally impressed by his spouse Victoria Beckham, a really refined stylist together with her model and who not too long ago additionally created a capsule in collaboration with Mango.
Returning to David, within the coming seasons the partnership with Boss will embody capsules and collections designed and curated by him with a stylistic imaginative and prescient that may combine the fashion and high quality of the model with the style sense of the very fashionable Beckham. The collaboration will give attention to formal and informal menswear for now and the primary assortment shall be offered in spring/summer season 2025, whereas David will seem within the model’s world campaigns in autumn/winter this 12 months.

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Hugo Boss David Beckham

“Over the previous few years I’ve needed to take a position extra time in design and vogue, however I needed to verify I collaborated with a model and a crew that would supply one thing actually world and impactful. Up to now I’ve actually loved working with Boss and have remained impressed by the crew’s ambition, creativity and need for excellence. I sit up for sharing what we have now labored on up to now, together with the Autumn/Winter 2024 marketing campaign, as step one of a long-term collaboration,” stated David. Beckham. That is simply one other artistic undertaking from the champion who in 2019 based his personal content material studio, Studio 99 specializing within the manufacturing of documentaries and collection on world platforms corresponding to Netflix and Disney+. Moreover, collectively along with his spouse and kids, David could be very concerned in charity, a side that additional satisfied Boss to imagine in him. Specifically, he has collaborated with UNICEF for nearly 20 years as a Goodwill Ambassador, a task that promotes and protects the rights of the world’s most susceptible youngsters. In 2015, David launched the 7 Fund with UNICEF, a novel partnership to offer deprived youngsters the chance to succeed in their full potential. David additionally campaigns for Malaria No Extra, utilizing his platform to advertise the battle in opposition to malaria.

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Hugo Boss

“David Beckham is a real icon in each sport and vogue. Together with his entrepreneurial spirit and keenness for vogue, he completely embodies the values ​​of BOSS. We won’t wait to see the primary collections emerge and to work in shut contact with him over the course of this multi-year partnership,” stated Daniel Grieder, CEO of Hugo Boss.

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by Giulia Mattioli



Observe vogue and wonder

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– 2024-05-19 22:11:42

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