Doppler, a Zwara, a Glaszwülling or the Glosvasn, as you want to call it: it was still a cult in the 1960s, but from the end of the 1980s the Doppler wine increasingly fell into disrepute. The “Doppler affair” initiative is now making a comeback attempt: “This is an initiative that we started in spring, a bit out of boredom, but mainly to save the Doppler,” said Alexander Marakovits, initiator of the “Doppler affair “, In the” Vienna today “interview.
“That was the cheapest wine”
In the past, the Doppler was simply a bottle with not the very best content, Marakovits continues. “That was the cheapest wine the winemaker put in. But what we have now seen, there are simply Doppler friends of all ages and social classes and they are happy that they can put the Doppler back on the table. “
Around 20 vintners across Austria are currently campaigning for the renaissance of the two-liter bottle and are even bottling their fine wines in Doppler. Viennese wineries are not yet included, but the Doppler wine can be tasted in a vinotheque in Josefstadt, where only women winemakers’ wines are available: “If women winemakers are already making Doppler, they have to be represented here,” says Madlaina Sladecek- Dosch, owner of the “Vinodea” vinotheque.
Emotions, memories and a song
The two-liter bottle definitely arouses emotions and memories. And now he also has his own song – composed by the Viennese cabaret artist Lisa Schmid together with musician David Poglin: “Sometimes I wish to go back there again”. “I was always with my grandpa in Strebersdorf and Stammersdorf at the Heurigen and always sat there with the old men, they always played Jolly and drank Doppler,” said the singer.
More than just a wine
That is the reason why many people like to buy Doppler wines again, because they bring memories back to life after 20 or 30 years, reported Marakovits about the feedback he gets from his customers. The Doppler is not just a wine.
Vintner for Doppler renaissance
In the 1960s, the two-liter “Doppler flat” was cult, but from the end of the 1980s it has increasingly fallen into disrepute. 20 winemakers are currently campaigning for a Doppler renaissance. They also fill the big bottles with their best wines.
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“It’s just a wine that you pour, and when this bottle is on the table or presented or taken to a birthday party, people talk about the old days and that’s what triggers the container and a normal bouteille can do that or magnum bottle mostly not. “
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