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Cyberpunk 2077 is getting closer. Why do we love the new CD Projekt game?
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CD Project enters the most intense phase of promotion of the Cyberpunk 2077 title – 15 days before the premiere, announced President Adam Kiciński. The company wants to gain as much cooperation with other brands as possible in order to increase awareness Cyberpunk 2077.
The team is very committed to delivering the game on a top quality level and I am very grateful to our employees for that. We will deliver the game to major platforms so it will be immediately available on nextgen. Cyberpunk will therefore reach more players than our previous titles. We are at an advanced stage of promotion, but the most important will be the first days of December. We have an ad at an NBA game, we have a lot of collaborations with other consumer brands, and we want to penetrate this channel to increase Cyberpunk awareness
– said Kiciński during the teleconference.
He indicated that the popularity of “Cyberpunk 2077” is growing, as indicated by the 23 million viewership of the last episode of “Night City Wire”. The game will be released in 55 countries and will offer a total of 18 localization versions.
Cyberpunk 2077 indicates that digital versions of games are the future of the industry
Financial Board Member Piotr Nielubowicz added that Cyberpunk 2077 sales are clearly tilting towards the digital version compared to the box and the experience of The Witcher 3 shows that the advantage of digital distribution will grow. Kiciński also pointed out that everything is now subordinated to the premiere of “Cyberpunk 2077” and only after that the company will present further plans.
We will provide a unique, innovative experience in many places, so it’s hard to make predictions or expectations. At the moment our goal is to give ‘Cyberpunk 2077’ players back on the announced date
– emphasized the president CD Project. He also noted that game it is so “great” that it is “hard to be completely error free”.
However, we believe that there will be so few of them that they will be imperceptible to players. The version that goes into subsequent reviews and what players ultimately get will be better than the version made available to previous reviewers
– assured Kiciński.
Cyberpunk 2077 preorder sells great
Piotr Nielubowicz also said that CD Projekt is satisfied with how the preorder is selling.
We are not revealing the preorder levels, but – just like before – we are pleased, their number is growing and it is clearly better than The Witcher 3 in the same period. It is going according to our plan, the results are really good
– said Nielubowicz during the teleconference. He also stressed that the number of preorder dismissals had so far been “marginal”.
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