Why doesn’t Liz Kaeber (28) work with more brands? Beauty became known through her participation and victory in the dome show The Bachelor. The blonde is now one of the most successful German influencers on the web. However, you rarely see advertising on the social media profiles of Beauty. The reason: Liz rejects some collaborations – but why at all?
“I can only hold things in the camera that I can identify with myself,” explained Liz her fans now in her Instagram-Story. In recent years, the Berliner has said goodbye to numerous companies. “Not because I don’t stand behind the products, but because I don’t understand the marketing strategy behind them”she revealed. The Webstar would rather advertise for selected brands on its platforms rather than in abundance.
One thing the TV awareness would like to clarify in particular: “It’s not about the money for me!” Liz therefore do not have to rely on promoting as many products as possible. Instead, the fashionista sometimes even asks companies herself whose goods she is personally convinced of – this experience could Liz then pass it on to your followers with a clear conscience.
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