What is a corporate social network? How to set it up? How to encourage employees to join?
Social networks have become a reflex and a way of life! The family sphere, friendly relations, information, marketing, advertising, culture… are all impacted. Proof of their success, social networks have managed to permeate two worlds deemed impenetrable: politics and business! The company has therefore been able to grasp the importance of communication in network mode; a process of self-transformation has taken place, the social bond has invaded professional relationships to give rise to corporate social networks. How is a Corporate Social Network defined compared to an internal professional network? How to set it up? What are the essentials to respect in order to get employees to adhere and involve them? Through this book, the author brings his experience of the Enterprise Social Network and confirms that this mode of information management can be put at the service of any organization, so that it becomes more efficient, but also more pleasant to live.
