For an impact with value, you need a real game changer!“
Sounds like marketing bullshit?
It is.
Bullshit bingo is widespread, especially in marketing. The COPE Content Performance Group is deliberately taking a different path here. Their mission is to make content marketing as easy as possible for businesses. Without any bullshit. Instead, on an equal footing and in a common language.
At the beginning of 2021, the partner companies styria digital one and Styria Content Creation bundled their forces in the new content marketing agency COPE Content Performance Group. In the semi-annual results of the LOUT industry ranking, COPE immediately made it into the ten most award-winning content marketing agencies in German-speaking countries. COPE is headed by the managing directors Xenia Daum and Eva Maria Kubin.
© Cope The COPE management team (from left to right): Lukas Kircher, Xenia Daum, Marion Stelzer-Zöchbauer, Eva Maria Kubin, Nicola Dietrich and Pierre Greber.
COPE – 100% owned by the Styria Media Group – is a holistic content marketing agency with its own marketing network with more than 100 digital media. COPE also scores highly with customers: from the B2B sector. The range of services extends from strategic advice and the production of all types of content to display on all channels. Eva Maria Kubin: „We are strongly journalistic through our parent company Styria. We love topics that are too complex for others. That is why we are trusted by corporations such as A1, Andritz AG, Mayr-Melnhof and voestalpine, as well as small and medium-sized companies that want their content, often demanding and highly technical, to be implemented in a creative, target-group-oriented and clearly understandable manner.“
At the same time, COPE also has the highest level of expertise in the complex topic of data management. Xenia Daum: „In addition to the strategy work and the creation of multimedia content, we always guarantee our customers the perfect channel for their messages. With our own data management platform (DMP) we reach people who classic targeting does not pick up. “COPE is also working successfully on solutions for the time when cookies will no longer be allowed in order to offer the client the service in the usual quality and in compliance with data protection regulations.
Partners also appreciate the know-how in technical content. Just in the manufacturing sector It is often necessary to manage the balancing act, on the one hand to one Expertenklientel on the other hand, to reach the employees – often distributed internationally over several locations – and to swear to the common “corporate spirit”. In large companies in particular, it is easy to reach limits when it comes to reaching board members as well as the workers: inside production. For COPE this challenge is lived practice and the agency offers one Variety of solutionsin order to meet all associated requirements. If the customers use these very different channels of communication from a single source get delivered, brings them enormous added value. Especially since the often highly complex content that the Essence of industrial companies make out, are also very time-consuming in the briefing to the commissioned agency. In this area, COPE picks up customers with a great deal of prior knowledge and a great deal of knowledge of industry-specific communication needs. The fact that COPE’s quality standard is exceptional even in an international comparison is proven by more than 171 international awards.
enzyCOPEdie – The guide through marketing bullshit bingo. 
Factbox
sd one & SCC sind COPE COPE is the merger of styria digital one, one of the largest reach networks in Austria with more than 100 premium platforms, and the most award-winning domestic content marketing agency Styria Content Creation. Strategy, content creation and distribution from a single source. copegroup.com
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