“Control Italia: The Advertising Campaign for Condoms and Sex Toys”

To the right of the billboard is her, her eyes closed, her head resting on her shoulder. She is lost in her own solitary pleasure. On the left, below, a pink phallic-shaped creature in hypoallergenic silicone peeps out, a game, the probable creator of that enviable bliss. Between her and him there is an inscription: “Mother can’t be touched. Or maybe she can”. It is the advertising campaign created by Control Italia, which sells condoms and sex toys by trade, …