The Department of Intellectual Property has created VTR to promote 3 Thai GI products, “Huai Mun Pineapple – Silk Flower, Lamphun – Mango Nam Dok Mai, Sakaeo” 3 languages Thai, Chinese, English to create product image and increase export opportunities. Ready to make a scoop to introduce 10 more GI products, hoping to help people know and travel To help increase income for farmers and producers
Deputy Director-General of the Department of Intellectual Property Mr. Prayad Pen Sut said that the department will accelerate the promotion of Thai Geographic Indication (GI) products to be more concentrated and in depth to individual products. There is a plan to produce VTR, Thai GI products with potential for marketing in 3 languages, namely Thai, English and Chinese, 3 products: Huai Mun Pineapple – Lamphun Silk – Lamphun Silk – Nam Dok Mai Mangoes, Sa Kaeo. Because it is a well-known product And began to gain popularity in both the domestic and foreign markets Therefore, we need to accelerate the creation of the image of the product and increase the sales opportunities to farmers and community producers.
For selecting 3 such products Because it is a popular item abroad Especially the Chinese market And also tends to be exported to other markets so it has to be promoted to be known Because if the product becomes more known, it will increase the market opportunity And increase income for Thai farmers and producers Making it an additional contribution to driving the foundation economy
In addition, the Department also plans to make a scoop introducing approximately 10 GI products, which will be distributed through various channels. To create awareness Understanding of GI products to consumers. This will help create a good image for GI products, making GI products known. And stimulates the consumption of more It is good for farmers’ income. And community producers It will also help drive GI products into a tourist destination that will attract more people to travel.
The 10 target products are pomelo, Thong Dee, Ban Thaen, Chaiyaphum, Thung Kula Wang jasmine rice, Roi Et Mook, Phuket, Phuket, Ang Sila stone mortar. And Phanat Nikhom basketry in Chonburi Province, Krathon Talung and Thung Phong, Lopburi Province, Lin Jee Khom, Samut Songkhram Province Durian drained in Yala water, Yala province, Rock salt, Bo Kluea, Nan, Nan province, Coconut Thap Sakae Prachuap Khiri Khan Province And Hom Thong Banana, Pathum Thani Province
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