- Coinbase leads Apple’s iOS finance category with record revenue of $12 billion.
- Coinbase launches the COIN50 index and perpetual futures, expanding investment options for institutional and retail investors.
The Ascension Coinbase’s move to the top of the finance category in Apple’s iOS App Store is a huge success for the crypto exchange. The app rose from 26th place on election day to first place, reflecting a surge in user interest and activity.
This rapid rise coincides with a significant trading volume milestone: Coinbase recorded over $12 billion in trading volume as of November 12, the largest total for the platform this year.
Coinbase and promoting mobile crypto adoption
In addition to Coinbase, Robinhood and Crypto.com have also climbed into the top 10 in the financial category, reflecting the popularity of cryptocurrency trading apps. This pattern highlights that retail investors are increasingly interested in trading cryptocurrencies.
The volatile but profitable nature of the crypto market, which continues to attract new players looking to profit from rapid price fluctuations, helps explain the growing adoption of these systems. Additionally, recent changes in the market have made mobile apps even more important as the main tools for trading and managing digital assets.
Coinbase’s success underscores how mobile technology is driving cryptocurrency adoption. Especially for those new to the cryptocurrency space, the ease with which one can access advanced trading features via mobile devices is appealing to a larger audience.
Apps like Coinbase are poised to thrive thanks to this ease of use and the explosive popularity of Bitcoin and other major cryptocurrencies.
Coinbase is expanding its products to confirm its leadership in the crypto market. CNF has reported that Bitcoin and Ethereum make up a significant portion of the COIN50 index, a benchmark tracking the top 50 cryptocurrencies by market performance that the exchange launched.
Coinbase has launched COIN50 perpetual futures to provide institutional and retail investors with diverse exposure to the crypto market, thereby improving investment opportunities.