three men and a woman circus animal costumes They move around the stage. While they aren’t goblins, they are del workers North Pole Toy Factory. They have a common concern: overcome a breakdown in a car so that the toys arrive in time for the holidays.
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This is the plot of ‘Toy Factory’, by the Dadá o Nada collective, a work that closed the season Achilles curtain theater stage room located in the Tumbaco Valley. The space reopened its doors recently, after two-year closure. This is indicated by its administrator, the actor César Salazar.
“After the quarantine we decided Close the doors because it was not possible support operations without public. People were very afraid to go inside closed spaces and it was obvious that it was not going to be a reopening. Now, two years after the normalization of the health situation, it seemed like the ideal time to do so reopen and to offer a continuous supply“, he explained.
The theatre, located in the third floor of the Ventura Mall, It originally opened in 2007 as the home of the OchoyMedio cinema in this growing area. However, fluctuating audience figures led to its eventual closure and in 2016 this has become the Achilles Curtain, led at that time by the famous actor Christoph Baumann. Dramas, comedies and even stand-up comedy They were part of the venue’s billboard, but like the previous project, establishing an audience became an issue.
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“Despite the fact that the theater has been here since 2016, it has not been massively advertised. Not many people, even in the industry, know we’re here. There are who they come by chance or for the advertising we do on Facebook, and this is the challenge we have for next year: let us know and generate an audience that keeps coming back,” Salazar added.
Emphasize that, since its reopening, they have recovered 50% of its audience; but of this percentage, only half come from one of the eight rural parishes that make up the valley. The remaining percentage comes from Quito.
For him 2023 will turn to children’s and family theater. “Reopening has allowed us to start over and, therefore, we have tested to see what works. We note that the the theater for children or for families is the one that has the best reception, regardless of whether it is morning or evening functions. The valleys are attractive to young families, and on weekends or even during the week they are looking for activities for children. We have had excellent results and we believe this is the key space sustainability”.
This year the The most popular piece was the opera ‘Andes’ (from the Imagino Teatro collective), which tells the story of the athlete’s life Riccardo Carapaz. The staging, which had a short season, was almost completely sold out 95 seats available for each function.
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In 2023 the show will be revived, as well as others for children aged 2 to 5, children aged 5 to 12 and teenagers. Added to this are the theater workshops and courses for young people and adults, which are also a bet to strengthen the financing of the theater.
If what people are looking for is children’s theater aso that’s what we will giveand by the way we are forming a Children’s audience who will fall in love with the performing arts.”