It was the month of January of last year when the new sponsor of the Chelsea for the next few seasons, leaving aside the well-known sponsor that was Yokohoma to give rise to the new one.
You may wonder, what does number three mean at Chelsea? Well, simple and straightforward, the new sponsor I place number three is a telecommunications company.
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In his presentation, the meaning of why the number three was on the front of the men’s shirt was revealed. Blues.
“As a newcomer to the team, ‘Three’ is keen to help us connect like never before and hopes it can be much more than just a logo on a shirt“, they announced from the club on the day of the presentation.
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Three wants to assure fans and clients that they will continue to feel as connected to the club as if they were cheering from the stands at Stamford Bridge.
Three years were the ones that the contract was signed by the telecommunications company with Chelsea. 47.4 million euros per year will be contributing this new sponsor to the Premier League team.
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Chelsea faces Manchester City this Saturday in the fight for the Champions League title.
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