Jakarta –
PT DAS Indonesia Motor as the Brand Holder Agent (APM) of Jeep in Indonesia is ready to bring the Jeep Meridian. This 7-seater SUV is predicted to be a challenger to the Toyora Fortuner and Mitsubishi Pajero Sport.
This news was conveyed directly by the Chief Operation Officer of DAS Indonesia Motor, Dhani Yahya at the Jeep & Media Iftar 2022 event on Thursday (14/4/22) in Jakarta. According to him, the Jeep Meridian will arrive in the country as soon as possible, between 2023 or 2024.
The Jeep Meridian that will enter Indonesia with a 2.0 Liter diesel engine Photo: doc. Indian Jeep– |
“The 3-row SUV, which is called the Jeep Meridian, is 2023 at the end of 2024, there is still no certainty when (for sure) it will enter, but with it being launched yesterday, last month in India, it is certainly possible that it will be imported into Indonesia as soon as possible,” said Dhani.
“We inform you that we confirm that the product, which is called the Jeep Commander in Europe or in India, has just launched the Jeep Meridian, which is a product that will soon enter Indonesia,” he said.
Interestingly, the Jeep Meridian will later become the first Jeep to enter Indonesia officially and use a diesel engine. Dhani said that Jeep is currently conducting research on the readiness of diesel fuel for their Jeep line in Indonesia.
“It has been confirmed for the Indonesian market to use a 2.0 liter diesel engine. So it is certain that there will only be one engine that we will bring. Currently we are still conducting research and collecting data needed from manufacturers such as diesel requirements in Indonesia, what are the requirements for homologation “Dhani continued.
The Jeep Meridian carries a 7-seater configuration that is claimed to be right for the needs of the Indonesian people’s first car. Photo: doc. Indian Jeep– |
At the same event, DAS Motor Indonesia leaked a few specifications of the Jeep Meridian. This SUV will come with a length of 4,769 mm, a width of 1,859 mm and a height of 1,682 mm. As for the engine, the diesel engine with a capacity of 2,000 cc is claimed to be capable of producing up to 170 HP and 380 Nm of torque.
Despite leaking the estimated launch schedule and specifications, Jeep Indonesia has not been able to provide information about the price of the Jeep Meridian in Indonesia. However, according to Dhani, the price will be about 10 percent more expensive than the Toyota Fortuner.
“For the price range, of course, in terms of positioning, we see that 7-seaters in Indonesia alone have a market of approximately 60-70 thousand. For premium 7-seaters, all pricing is at the high end or top-end,”
“We have to be realistic because this (Jeep Meridian) positioning the brand itself is premium, of course it cannot match the pricing (price) from Fortuner. Only we have a target, with a price of 10% more or less above the Fortuner, I think we can shoot (sell) around 1,000 units,” he concluded.
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(mhg / din)
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