Cécile Ournac Guigonis Takes Over as Head of Fuse France

In September, Cécile Ournac Guigonis took over as head of Fuse France, a media partnerships, brand content and sports marketing entity within Omnicom Media Group France. She now serves as head of Fuse France, with the mission of “continue the strong development of the entity“, according to a press release.

Cécile Ournac Guigonis began her career at the Carat agency (2000-2007), where she managed media partnerships. She then joined the advertising agency of 20 Minutes as advertising director (2007-2009), before becoming managing partner within KR Live, the events structure of KR Media/GroupM (2010-2014). She subsequently became head of GroupM’s events department (2014-2016) and, at the same time, was responsible for the non-media strategies of the Group’s agency clients. From 2016 to today, she will lead Mindshare Invention, the department dedicated to brand content and activations of the Mindshare agency.