BYD Auto Japan Co., Ltd. (Headquarters: Yokohama City, Kanagawa Prefecture, Representative Director and President: Atsuki Tofukuji, abbreviation: BAJ, hereinafter the same) will operate Ariake from Saturday, October 19, 2024 to Sunday, October 27, 2024. We will support the Toray Pan Pacific Open Tennis 2024, which will be held at the Colosseum and Ariake Tennis Forest Park Court (Koto-ku, Tokyo).
This tournament is one of the tennis world championship tournaments that is attracting a lot of attention both domestically and internationally, and professional tennis player Naomi Osaka is also scheduled to participate.
As part of its sponsorship activities for this tournament, BAJ will display its latest electric vehicle, the BYD SEAL*1, at the venue during the event, and will also display vehicles for transportation for participating athletes. A total of 10 vehicles will be provided, including special “BYD SEAL” vehicles decorated with the tournament logo. We will promote the affinity of the BYD SEAL, which is popular as an e-sports sedan, with sports, and aim to gain further recognition of the BYD brand.
*1 The cumulative number of orders for BYD SEAL, which was announced and released on June 25, 2024, has exceeded 520 units as of October 2024.
■“Toray Pan Pacific Open Tennis 2024” Tournament Overview
[About BYD Auto Japan Co., Ltd.]
BYD Auto Japan, established as a wholly owned subsidiary of BYD’s Japanese subsidiary, BYD Japan Co., Ltd., is a company specializing in the sales and service of BYD passenger cars in Japan.
[What is BYD Group]
BYD Group is a global company headquartered in Shenzhen, China, delivering innovations in pursuit of a greener world. Founded in 1995 as a battery manufacturer, BYD currently operates in diverse fields such as IT electronics, automobiles, new energy, and urban mobility. In the automotive field in particular, we are currently deploying electric vehicles in more than 400 cities in more than 80 countries and regions on six continents, leveraging our strengths in cutting-edge technologies such as blade batteries developed with our own technology and e-Platform 3.0. I am. In addition, in advance of the EV shift that is gaining momentum around the world, we have begun to make strides as a global leader by actively promoting the production of new energy vehicles (including EVs and PHEVs).
*The contents of this release, including images, are current as of October 18, 2024 (Thursday). Please note that the contents are subject to change.