ILLUSTRATION. Netflix begins rolling out mobile-accessible video games
Source: Reuters | Editor: Anna Suci Perwitasari
KONTAN.CO.ID – NEW YORK. In the midst of intense competition in the streaming market, Netflix has begun to aggressively diversify its business. One of the targets is the video game business.
For starters, Netflix has purchased video game maker Night School Studio and will launch five mobile game titles for select markets in the European region.
Night School Studio, best known for its debut game, “Oxenfree”, a supernatural teen thriller with soundtrack scary.
The studio game, available on Sony PlayStation, Microsoft Xbox, Nintendo Switch, and PC, will be the first non-mobile title in the giant’s newly created video game portfolio.
“Like our shows and movies, all of these games will be included as part of a Netflix subscription all without ads and without in-app purchases,” Netflix said in a statement. Reuters.
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Netflix has mentioned its plans to enter the gaming market during its last quarter earnings, as new players including Disney+ and HBO Max have been rapidly gaining subscribers. This intensifies competition in the market streaming.
The company earlier said it had introduced “Stranger Things: 1984”, “Stranger Things 3: The Game”, “Card Blast”, “Teeter Up” and “Shooting Hoops” for games that can be downloaded from Android phones for Netflix subscribers in Spain. and Italy. .
For customers in Poland, the game “Stranger Things” is already available, will get three more game titles in the near future.
“We see games as a new category of content for us, similar to our expansion into original films, animation, and drama,” the company said in a letter to its shareholders.
“We thought the time was right to learn more about how our customers value the game.”
